Product design leader
Download PDFSan Francisco-based design leader building thoughtful, authentic teams that ship great products. Most recently Director of Product Design at Oracle, owning the design for the company’s customer service SaaS products with a focus on AI-first experiences. An analytical, systems-minded problem solver with a background in math and physics. Previously led design consulting projects across the US, Sweden, Brazil, Germany, and Switzerland.
Experience
Oracle | Redwood Shores, CA
Director of product design
2022 – 2026- Partnered with a 900-person product org to reimagine Oracle’s customer service cloud applications across customer service, field service (including routing and dispatch), knowledge management, and self service — transforming siloed data-entry UIs into connected, guided experiences grounded in real, observed customer problems.
- Streamlined the core customer service offering from four separate products to one unified product across B2B and B2C, Service Center, now used by 1,000 customers (and growing).
- Helped transition 13K Oracle support engineers onto Service Center from a bespoke portal.
- Shipped two fully agentic apps built in Oracle’s AI Studio and set the strategic design direction for future agentic apps.
- Designed two Fusion Claws: one helping the field service operations manager handle strategic resource planning proactively, and one helping the customer service manager monitor and improve automation. Both ship late 2026.
Senior manager of product design
2019 – 2022Built the customer service design team from the ground to eight designers.
Principal product designer
2017 – 2019Designed products across sales and customer service using Redwood, Oracle’s emerging design philosophy and system.
Freelance UX designer | San Francisco Bay Area
2015 – 2016Design consulting across various industries:
- Designed a new value-based investment product for Motif Investing, former fintech startup.
- Designed an order management system for FATHOM Manufacturing, a B2B 3D printing studio.
- Redesigned strategic components of Salesforce’s Help & Training Portal.
Parent | San Francisco Bay Area
2009 – 2014Raised two amazing kids (now in high school).
Lead interaction designer at LBi | Gothenburg, Sweden
2005 – 2009Led the UX design team for one of Sweden’s major design consultancies, including the interaction design for Volvo.com’s complete web redesign, spanning 400+ websites across 68 countries.
Cognitive designer at DiamondCluster | Chicago, IL
2001 – 2005Led design for a number of projects including Brazil’s first internet-only bank and T-Mobile’s corporate mobile data platform in Germany.
Human factors engineer at Volvo | Gothenburg, Sweden
1998 – 2000Designed and tested in-vehicle interfaces for cars and trucks with a focus on safety as part of Volvo’s R&D division.
Education
Master of Science in Physics, Chalmers University of Technology | Gothenburg, Sweden
1998Graduate studies in laser technology, Universidad Politécnica | Madrid, Spain
1997Summer research assistant, Cornell University | Ithaca, NY
1996Languages
Swedish (native), English (fluent), Spanish (conversational), French (basic)